Search Engine Optimization

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Search Engine Optimization

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Search Engine Optimization

Search Engine Optimization

Project Search Engine Optimization
Client Mettex Lab Pvt. Ltd
Objective This case study explores how Osai Media helped Mettex Lab, a testing laboratory, revamp their website and implement a robust SEO strategy. As a result, the client experienced a 50% increase in organic traffic, a 20% boost in lead generation, and a significant improvement in search engine rankings. Implemented advanced SEO strategies and a complete website redesign, leading to improved search rankings and a significant boost in organic traffic, enhancing the client's business visibility and customer engagement.

Approach

Challenges Faced

Pain Points

Despite a strong reputation in the testing industry, Mettes Lab struggled with a poorly optimized website and low search engine visibility. Their website was outdated, not mobile-friendly, and failed to rank for crucial industry keywords

Objectives

1.Improved Search Engine Rankings: Achieve higher visibility on search engines for key industry-related keywords to drive organic traffic.

2.Increased Website Traffic: Boost the volume of relevant visitors to the site through enhanced SEO practices and user-friendly design.

3.Enhanced User Experience (UX): Create a more intuitive, responsive, and visually appealing website to improve user engagement and reduce bounce rates.

4.Higher Conversion Rates: Optimize the website's structure and content to convert more visitors into leads or customers.

5.Brand Credibility and Authority: Establish the website as an authoritative resource in the industry, thereby increasing trust and brand credibility.

6.Mobile Optimization: Ensure the website is fully optimized for mobile devices to cater to a growing mobile user base.

7.Faster Load Times: Improve website speed to enhance user experience.

Results

50%

Organic traffic

20%

Qualified leads

Timeline

Organic traffic increased by 50% new website launch and SEO implementation.

There was a 20% increase in qualified leads.

Search Engine Optimization